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The player is a child with aspirations of monopolizing the neighborhood lemonade sales. He is competing with other players (in the same role) to control lemonade stands in this neighborhood. The neighborhood may change depending on the maps created. The basic neighborhood is a generic suburban setting.
During the process of growth and control, the player meets many NPCs who may assist him in his business. At first, these NPCs will be other children from the neighborhood who follow the player based on his success. These neighborhood kids help out by running stands, posting advertising, finding customers and other tasks. Later, adults who have noticed the player’s successful rise may join. These adults have more proactive abilities available, such as the destruction of opposing stands.
Once all the other players have been reduced to broke, the last player is, indeed, the Lemon Czar. The player is never shown in game except as running the original lemonade stand.
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